Heritage and Social Media

Heritage and Social Media explores how social media reframe our understanding and experience of heritage by opening up novel, more participatory ways of interacting around heritage objects and concerns. Through the idea of participatory culture the book begins to explore how social media can be brought to bear on the encounter with heritage artifacts and settings and on the socially produced meanings and values that individuals and communities ascribe to them.

To understand the specific changes produced by social media, the book is articulated along three major themes:

Heritage and Social Media provides readers with a framework to understand how the participatory culture fostered by social media changes the way in which we experience and think of heritage. By introducing readers to how social media are theorized and used, particularly outside the institutional domain, the volume reveals through groundbreaking case studies the emerging heritage practices unique to social media and illuminate what can be done in this burgeoning sector of heritage work.