Rethinking the Sales Cycle

افزودن به بوکمارک اشتراک گذاری 0 دیدگاه کاربران 4 (1)

How Superior Sellers Embrace the Buying Cycle to Achieve a Sustainable and Competitive Advantage

مشارکت: عنوان و توضیح کوتاه هر کتاب را ترجمه کنید این ترجمه بعد از تایید با نام شما در سایت نمایش داده خواهد شد.

ترجمه این کتاب مشاهده همه کتاب های ترجمه نشده

How Superior Sellers Embrace the Buying Cycle to Achieve a Sustainable and Competitive Advantage

Align your selling methods with their buying habits for a win-win relationship!

"The digital age has dramatically changed the selling profession. John Holland and Tim Young will bring you up to date on their new rules for a customer-centric approach."
--Al Ries, bestselling coauthor, War in the Boardroom

Since its founding in 2002, CustomerCentric Selling, one of the world's leading sales training firms, has dramatically changed how selling is viewed--from simply promoting a product to empowering customers to achieve goals or solve problems through the use of offerings.

Today, buyers don't want salespeople telling them what they want or need; they've already gone online and informed themselves--which makes the job of selling more difficult than ever.

So how do you reestablish the relevance you previously took for granted? How, in the world of Web 2.0, can you develop long-term relationships with customers and maintain your competitive advantage? You must stop focusing squarely on the selling cycle--and pay closer attention to the buying cycle. In other words, learn how customers want to buy and align your selling techniques accordingly.

In Rethinking the Sales Cycle, two leaders from CustomerCentric Selling provide the latest research into the buying cycle. They present a step-by-step model that helps you seize market share and hold it by understanding the five stages of the buying cycle. Learn how to:

Interpret buying behavior at different stages
Assess your competitive position based upon buyer behavior
Read the impetus behind a buyer objection
Merge your selling process with a buyer's buying process
Take a committee through a buying cycle to maximize the chance of consensus at the end
When it comes to the buying cycle, today's customers want control. You can give it to them when you have a selling strategy aligned with their behavior. It's the best and perhaps only way to succeed in today's ultra-competitive world.

Rethinking the Sales Cycle gives you unprecedented insight into the mindset, emotions, and behaviors of buyers. Armed with this information, you will find the solutions you need to lead your organization to new heights of success.

لغو

گزارش تخلف

مغایرت عنوان کتاب با توضیحات و تصویر جلد
عدم رعایت حقوق نشر طبق قوانین جمهوری اسلامی ایران
محتوای مستهجن
توهین به قومیتها و محتوای نژادپرستی
توهین به اقیلیتهای مذهبی
اهانت به مقامات سیاسی و مذهبی
اشاعه ی کودک آزاری
سایر موارد

بستن

فرمت کتاب

ebook

زبان

english

تاریخ انتشار

2010

نویسنده

Tim Young

ناشر

McGraw-Hill Education

شابک

9780071637992

20,000 تومان

خرید کتاب مطالعه نمونه درخواست ترجمه کتاب

خرید کتاب Rethinking the Sales Cycle

Rethinking the Sales Cycle

گزارش تخلف

فرمت کتاب

ebook

زبان

english

تاریخ انتشار

2010

نویسنده

ناشر

شابک

کتاب های مرتبط

E-Business eine Übersicht für erfolgreiches B2B und B2C

Umkehrung der Steuerschuldnerschaft Aufbau sowie Sinn und Zweck der Sonderregelung

Einflussfaktoren Und Wirkungen Der Unternehmenskommunikation Auf Den Unternehmenserfolg Im Anlagen- Und Systemgesch�ft

The Brand Challenge

The Fundamentals of Business-To-Business Sales &amp; Marketing

Rethinking the Sales Cycle

Virtual Social Identity and Consumer Behavior

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers (Collins Business Essentials)

Involvement Mit Produkteigenschaften

The butterfly effect in competitive markets : driving small changes for large differences

Proceedings of the 1992 Academy of Marketing Science (AMS) Annual Conference

The Buying Brain

Exactly What to Say: The Magic Words for Influence and Impact

Consumer Society and the Post-Modern City

Contagious

Marketing to Women

Marketing to Women

Why People Buy Things They Don't Need

Let Them Eat Cake

Educating the Consumer-citizen

Applying social cognition to consumer-focused strategy

دیدگاه کاربران

The Fundamentals of Business-To-Business Sales & Marketing