Essen ohne Sinn und Verstand. Wie die Lebensmittelindustrie uns manipuliert (Mindless Eating)

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In this illuminating and groundbreaking new book, food psychologist Brian Wansink shows why you may not realize how much you're eating, what you're eating;or why you're even eating at all.

* Does food with a brand name really taste better?
* Do you hate brussels sprouts because your mother did?
* Does the size of your plate determine how hungry you feel?
* How much would you eat if your soup bowl secretly refilled itself?
* What does your favorite comfort food really say about you?
* Why do you overeat so much at healthy restaurants?

Brian Wansink is a Stanford Ph.D. and the director of the Cornell University Food and Brand Lab. He's spent a lifetime studying what we don't notice: the hidden cues that determine how much and why people eat. Using ingenious, fun, and sometimes downright fiendishly clever experiments like the bottomless soup bowl-- Wansink takes us on a fascinating tour of the secret dynamics behind our dietary habits. How does packaging influence how much we eat? Which movies make us eat faster? How does music or the color of the room influence how much we eat? How can we recognize the hidden persuaders used by restaurants and supermarkets to get us to mindlessly eat? What are the real reasons most diets are doomed to fail? And how can we use the mindless margin to lose instead of gain ten to twenty pounds in the coming year?

Mindless Eating will change the way you look at food, and it will give you the facts you need to easily make smarter, healthier, more mindful and enjoyable choices at the dinner table, in the supermarket, in restaurants, at the office–even at a vending machine–wherever you decide to satisfy your appetite.

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گزارش تخلف

مغایرت عنوان کتاب با توضیحات و تصویر جلد
عدم رعایت حقوق نشر طبق قوانین جمهوری اسلامی ایران
محتوای مستهجن
توهین به قومیتها و محتوای نژادپرستی
توهین به اقیلیتهای مذهبی
اهانت به مقامات سیاسی و مذهبی
اشاعه ی کودک آزاری
سایر موارد

بستن

فرمت کتاب

ebook

زبان

german

نویسنده

Brian Wansink

شابک

9783593384153

20,000 تومان

خرید کتاب مطالعه نمونه درخواست ترجمه کتاب

خرید کتاب Essen ohne Sinn und Verstand. Wie die Lebensmittelindustrie uns manipuliert (Mindless Eating)

Essen ohne Sinn und Verstand. Wie die Lebensmittelindustrie uns manipuliert (Mindless Eating)

گزارش تخلف

فرمت کتاب

ebook

زبان

german

نویسنده

شابک

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Essen ohne Sinn und Verstand. Wie die Lebensmittelindustrie uns manipuliert (Mindless Eating)

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