Winning

It's a treat to hear the management icon read all 11 hours of this tightly written primer on winning. The title is an MBA-level course with the extemporaneous spontaneity of the author's stump speeches. His voice, along with a stunning collection of insights on managing people, somehow engages the heart and softens a leader not known for his softness. Based on questions that he says came to him from people in classes and in elevators, the book seems to hold nothing back. For such a well-organized and encyclopedic lesson (with CDs nicely labeled as to contents), this is a remarkably personal audio by a gravelly voiced author who is not just any talking head. T.W. (c) AudioFile 2005, Portland, Maine

Starred review from February 28, 2005
One oft-heard comment about Welch's generally praised (and bestselling) 2001 memoir, Jack: Straight from the Gut
, was that the book skimped on useful business advice. The respected but controversial former chief of General Electric pays readers back double here. Written with Welch's wife, a onetime editor of the Harvard Business Review
, the book delivers a brilliant career's worth of consistently astute (and often iconoclastic) business wisdom and knowledge from the man Fortune
magazine called "the manager of the century." Welch knows what he's talking about, and here offers an admirably concise primer on how to do business that's a paragon of tough common sense. From practices he employed at GE (e.g., the much-debated differentiation, which includes winnowing 10% of the workforce at regular intervals), to the personal qualities that lead to success (to Welch, candor is essential), to advice on job hunting and how to work with a bad boss, to ways to maximize the budget process (divorce it from performance rewards), Welch comments frankly and by myriad example, with a common touch that will draw readers in ("that was hardly the first time I'd gotten my clock cleaned by the press"). He explains upfront that the book arose as an attempt to codify his beliefs, in response to the many questions he's received at numerous public appearances since he retired from GE in 2001; as such the book has a somewhat lumpy feel, like an overstuffed bag of presents. But the writing, full of personality and ideas, is a model of clarity and insight, even on such dense subjects as the quality control program Six Sigma. It's difficult to think of anyone in business who wouldn't benefit from reading this savvy, engaging cubicle-to-boardroom guide to success; and it's likely, given Welch's reputation and the massive ad/promo HarperCollins is putting behind the book, that enough business people will want to read it to push it toward the top of the charts.

It's a treat to hear the management icon read all 11 hours of this tightly written primer on winning. The title is an MBA-level course with the extemporaneous spontaneity of the author's stump speeches. His voice, along with a stunning collection of insights on managing people, somehow engages the heart and softens a leader not known for his softness. Based on questions that he says came to him from people in classes and in elevators, the book seems to hold nothing back. For such a well-organized and encyclopedic lesson (with CDs nicely labeled as to contents), this is a remarkably personal audio by a gravelly voiced author who is not just any talking head. T.W. (c) AudioFile 2005, Portland, Maine

May 15, 2006
Welch ("Jack: Straight from the Gut") follows up his successful and frank autobiography with his equally straight-shooting insights on winning that focuses more on business and management. The now legendary retired CEO of General Electric presents management wisdom he learned in his 40 years with GE that culminated with growing the company from a market capitalization of $4 billion to nearly half a trillion dollars. Since his retirement in 2001, Welch has been on a whirlwind tour of speaking engagements tied to his first book and Q& A sessions with managers from all levels, and this work summarizes his beliefs that were covered in these appearances. Written with his wife, a former editor of the "Harvard Business Review", the book is organized into four parts, including management principles and concepts; managing people, processes, and culture; and managing the art and quality of a professional life. Welch's personality and ideas are soundly evident, although his distinctly New England accent and raspy narration may send some listeners to the hard copy. Highly recommended for larger public libraries and university libraries supporting a business curriculum." -Dale Farris, Groves, TX"

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