Under the Social Influence

A practical guide to embracing social media and the Internet revolution without living online—"Provides valuable insight" (Jay Myers).

In just the past two decades, the Internet revolution has radically changed our world. Every aspect of life has been affected—from how we buy groceries to how we meet people, and from mass media phenomena to the way our own minds operate. Many of us are left wondering how we can use such a powerful tool without becoming just another part of it—or falling victim to its more sinister side.

Under the Social Influence looks at specific positive and negative aspects of the Internet that can impact a person's life and career. It uses common examples of our changing lifestyles, as well as unique and sometimes humorous stories of Internet use gone wrong—and methods for altering behavior for the better.

This is a no nonsense, tough love playbook for anyone struggling to get ahead, stuck in a negative social network situation, or simply trying to balance living in the real world while still existing online.Each part of Under the Social Influence captures specific (positive and negative) influences that can impact a successful life and career. It uses examples of what generally happens, unique and sometimes humorous stories of what went wrong and then methods for altering the reader's behavior as they grow and mature. The book appeals to Gen Y workers seeking their first "real" job, employers looking to figure out why their millennial workers act as they do, and helps everyone put life in perspective and focus on what's really important. This is a cut-to-the-chase, no nonsense, real world, tough love playbook for those struggling to get ahead and those under the influence of negative social situations.