How to Lead a Quest

The biggest threat facing modern businessis the sheer complexity of an uncertainfuture. That, and the fact that everyone is busy. Too busy for progress.

Workplacecultures have becomecursed with efficiency. And so when it comesto developing strategy, we default to our defaults.We favour quick fixes,easy templates and familiar approaches, developing ‘robustplans' that do littleto mitigate strategic risk or generatenew value. The result? The future comes, and businesses die.

But no longer! *cue trumpets* Howto Lead a Questis a book for pioneering leaders—folks who know that enterprise strategyis far too important to condemn to ‘smart goals,'‘a clear visionfor the future' and other such rubbish. Withinthis book, you'lldiscover how to: