The Power to Predict

In the mid 1980s systems integration visionary Vivek Ranadivé broke the real-time information barrier and helped to digitize Wall Street. With his international bestseller The Power of Now, he helped usher in the real-time business revolution of the late 1990s. Now with this groundbreaking new book, Ranadivé brings news of the next big leap in business systems evolution-The Power to Predict. Real-time business gives companies the ability to monitor and react to changes and address problems as they occurr. But no matter how sophisticated their information-gathering and data mining systems are, they're still playing catch-up. In The Power to Predict, Ranadivé forecasts the next step in achieving breakthrough business performance, a new approach he calls Predictive BusinessTM: the ability to anticipate business problems and opportunities and to act preemptively. Predictive Business allows companies to take real-time information, correlate it with historical patterns, and recognize events that hold tremendous profit potential. In an effort to stay ahead of the curve, a handful of companies have been quietly making the transition from reactive organizations to proactive, anc are well-suited for a customer-centric business paradigm. Ranadive takes us inside a number of these companies-including Amazon, Pirelli, Harrah's, E. & J. Gallo, Wal-Mart, and 7-Eleven—to show how they are making that transition, and are able to: