Hot Seat

January 15, 2021
The former CEO of GE writes candidly about the successes and failures of his tenure. The son of a GE worker, Immelt assumed the top position in 2001 after rising through the ranks as the company was being reshaped by former CEO Jack Welch. He opens his memoir by recounting a discomfiting couple of hours at the Stanford Graduate School of Business, where one student asked point-blank, "How could you let this happen?" The "this" in question was a long decline as Immelt tried to shift the culture and direction of a company "where perception didn't equal reality." As the author writes ruefully, ideas were scarce and inertia reigned. His leadership lessons are both hortatory ("Leaders show up") and critical. He writes, for instance, that Welch had surrounded himself with yes men and gotten bogged down in faddish management tools such as Six Sigma even as the company was overrun by finance types at the expense of engineers. By the time he took over, the largest share of GE's business came from its insurance sector rather than from anything it made. "Transforming a big legacy company requires persistence," writes the author. It also requires the right aides and key staff, and in this, Immelt was ill-served by ambitious managers--one in particular he thinks he should have fired despite that person's being protected by the board of directors. He also opines that his successor as CEO, whose tenure was brief, was the wrong person for the job: "It seemed to me," he writes, "that [John] Flannery couldn't make decisions." In the end, Immelt writes in an unforgivingly self-critical spirit, he took on too many projects. "I did not develop a deep enough bench of rising leaders" to help with these initiatives, he writes, adding, "I wish I had said 'I don't know' more frequently." A valuable book full of lessons for business students and would-be leaders.

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