Make It Clear

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Speak and Write to Persuade and Inform

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Make It Clear

Speak and Write to Persuade and Inform

The essentials of communication for professionals, educators, students, and entrepreneurs, from organizing your thoughts to inspiring your audience.Do you give presentations at meetings? Do you ever have to explain a complicated subject to audiences unfamiliar with your field? Do you make pitches for ideas or products? Do you want to interest a lecture hall of restless students in subjects that you find fascinating? Then you need this book. Make It Clear explains how to communicate--how to speak and write to get your ideas across. Written by an MIT professor who taught his students these techniques for more than forty years, the book starts with the basics--finding your voice, organizing your ideas, making sure what you say is remembered, and receiving critiques ("do not ask for brutal honesty")--and goes on to cover such specifics as preparing slides, writing and rewriting, and even choosing a type family.

The book explains why you should start with an empowerment promise and conclude by noting you delivered on that promise. It describes how a well-crafted, explicitly identified slogan, symbol, salient idea, surprise, and story combine to make you and your work memorable. The book lays out the VSN-C (Vision, Steps, News-Contributions) framework as an organizing structure and then describes how to create organize your ideas with a "broken-glass" outline, how to write to be understood, how to inspire, how to defeat writer's block--and much more. Learning how to speak and write well will empower you and make you smarter. Effective communication can be life-changing--making use of just one principle in this book can get you the job, make the sale, convince your boss, inspire a student, or even start a revolution.

لغو

گزارش تخلف

مغایرت عنوان کتاب با توضیحات و تصویر جلد
عدم رعایت حقوق نشر طبق قوانین جمهوری اسلامی ایران
محتوای مستهجن
توهین به قومیتها و محتوای نژادپرستی
توهین به اقیلیتهای مذهبی
اهانت به مقامات سیاسی و مذهبی
اشاعه ی کودک آزاری
سایر موارد

بستن

فرمت کتاب

ebook

زبان

english

تاریخ انتشار

2020

نویسنده

Stefanie Mueller

ناشر

MIT Press

شابک

0262539381

20,000 تومان

خرید کتاب مطالعه نمونه درخواست ترجمه کتاب

خرید کتاب Make It Clear

Make It Clear

گزارش تخلف

فرمت کتاب

ebook

زبان

english

تاریخ انتشار

2020

نویسنده

ناشر

شابک

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