Brag!

Brag is not a "four-letter" word to this consultant and communication coach. Too often in organizations we expect to be appreciated automatically--and compensated accordingly. The author tells how to give a balanced picture of your achievements and worth, and continually reminds you never to forget that you're responsible for how you present your value to others. This is a snappy lesson in individual marketing and a great primer on negotiating in job interviews and performance reviews. It's also a lesson on how important words and ideas are in developing a good self-image and in getting recognized for what you've achieved. The program is organized around 12 questions about one's self (listed on the package, thank you!) that are nicely developed and illustrated. T.W. (c) AudioFile 2003, Portland, Maine

April 21, 2003
"Using the same techniques that have turned thousands of professionals and executives into skillful self-promoters," Klaus, a Fortune 500 communication consultant, teaches how to make an impact in today's unstable business market by becoming "a master of artful bragging." Klaus's persuasive writing style and authentic tone combined with real-life anecdotes culled from her 10 years conducting training seminars show off the transformative effect successful bragging can have on a career (including the author's own), while deflating any fears readers may have of coming off as phony, arrogant or obnoxious. Creating a "bragalogue"(or short, enthusiastic, continually updated story showcasing strengths and accomplishments) that you can deliver comfortably and sincerely is key to "planting seeds for the future" or standing out in interviews, performance reviews or networking situations. Sample conversations, self-evaluation surveys, advice on avoiding common bragging pitfalls, hints on body language and concrete tips for stay-at-home moms, freelancers, retirees and recent college grads lend a hands-on feel to this valuable business primer.