Good Company

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Business Success in the Worthiness Era

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Good Company

Business Success in the Worthiness Era

Companies shirk taxes while padding profits.
Firms foul the planet but keep raking in revenue.
Reckless greed on Wall Street goes largely unpunished.
More evidence that bad guys finish first in business?
No. A different story is unfolding.
Laurie Bassi and her coauthors show that despite the dispiriting headlines, we are entering a more hopeful economic age.
The authors call it the "Worthiness Era." And in it, the good guys are poised to win.
Good Company explains how this new era results from a convergence of forces, ranging from the explosion of online information sharing to the emergence of the ethical consumer and the arrival of civic-minded Millennials. Across the globe, people are choosing the companies in their lives in the same way they choose the guests they invite into their homes. They are demanding that companies be "good company."
Proof is in the numbers. The authors created the Good Company Index to take a systematic look at Fortune 100 companies' records as employers, sellers, and stewards of society and the planet. The results were clear: worthiness pays off. Companies in the same industry with higher scores on the index—that is, companies that have behaved better—outperformed their peers in the stock market. And this is not some academic exercise: the authors have used principles of the index at their own investment firm to deliver market-beating results.
Using a host of real-world examples, Bassi and company explain each aspect of corporate worthiness and describe how you can assess other companies with which you do business as a consumer, investor, or employee. This detailed guide will help you determine who the good guys are—those companies that are worthy of your time, your loyalty, and your money.

لغو

گزارش تخلف

مغایرت عنوان کتاب با توضیحات و تصویر جلد
عدم رعایت حقوق نشر طبق قوانین جمهوری اسلامی ایران
محتوای مستهجن
توهین به قومیتها و محتوای نژادپرستی
توهین به اقیلیتهای مذهبی
اهانت به مقامات سیاسی و مذهبی
اشاعه ی کودک آزاری
سایر موارد

بستن

فرمت کتاب

ebook

تاریخ انتشار

2011

نویسنده

Lawrence Costello

ناشر

Berrett-Koehler Publishers

شابک

9781609940638

20,000 تومان

خرید کتاب مطالعه نمونه درخواست ترجمه کتاب

خرید کتاب Good Company

Good Company

گزارش تخلف

فرمت کتاب

ebook

تاریخ انتشار

2011

نویسنده

ناشر

شابک

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